If you’re a web analyst or an SEO expert, there’s a downside. Most likely, Google will move it up to the top for you.īy the way, that’s why website owners often see their pages higher than they really are. For example, you visit the same webpage on the regular basis. You get personal search results adapted to your needs as much as possible. In practice, this is good for you as a Google user. It may sound a bit creepy, but we’re not here for conspiracy theories. Search queries, clicks, the time we spent on websites, topics we prefer, websites we like, etc. It means that they collect and thoroughly analyze our behavior as we are browsing. And it’s not surprising that Google utilizes this information to adjust to users. It’s not a secret that Google tracks their users on the web. All you need to know is the factors that affect personal search results, and how to deal with them. Your customers may see a very different Top 10.įortunately, you can still get pure and accurate rankings. Even if you see your website in the Number 1 position, it doesn’t mean you really are on top of the world. They have a massive list of factors that affect the search results they display for you. But when we check rankings manually, we trust our eyes and Google.īut you shouldn’t be so careless. When it comes to the keyword ranking accuracy, we can be skeptical about rank tracker tools we use or SEOs we hired.
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